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Improvement in macroeconomic indicators coupled with re-bound in tourism activity is expected to propel growth in restaurants industry of Istanbul at a CAGR of ~10.3% between FY’2020-2025: Ken Research

Changing Customer Behaviour: The industry will observe changing customer behaviour to become more online savvy. Rise of food delivery platforms like Yemeksepati, Fuudy, Tikla Gelsin, Trendyol Yemek, Zomato has shifted the perspective of restaurants and partner with these startups. Apart from that, with increasing health consciousness, customers, in addition to adopting veganism, are also chasing low sugar, low fat and gluten-free foods. Restaurants are highlighting such food items in the Menu to attract such customers.

Ease of Doing Business: Turkey ranks at 33rd among 190 nations in terms of ease of doing business index published by World Bank. It is expected that the recent future will see further improvement owing to majority of compliance related formalities shifting online. Apart from that, reduction in the time period for obtaining licenses and permit will positively impact Turkey’s position as per the index.

Future Outlook: The restaurant industry in Istanbul suffered a ~30% Y-o-Y dip in 2020 in terms of the market size due to the lack of tourist influx and restrictions imposed by the government. However it is predicted that the tourist inflows will increase at a CAGR of ~23.9% and consequently boost the HoReCa sector. The market size is forecasted to increase at a CAGR of ~10.3% between FY’20 and FY’25 with the industry returning to the pre-pandemic level.

The report titled Restaurant Industry in Istanbul – Outlook to 2025: Driven by changing consumer behaviour and rebound in tourism activityby Ken Research suggested that the Restaurant Industry in Istanbul is expected to grow further in the near future, with increasing experience savvy consumers and online food delivery ecosystem. The market is expected to register a positive CAGR of ~10.3% in terms of transaction value during the forecast period of FY’20-FY’25.

Key Segments Covered in Restaurant Industry in Istanbul

  • Market Size of Restaurant Industry in Turkey on the basis of transaction value
  • Market Size of Restaurant Industry in Istanbul on the basis of transaction value
  • Segmentation by type of visitor
    • Domestic visitor
    • Foreign visitor

Key Target Audience

  • Restaurants and Hotel Chains
  • Food Aggregators
  • Catering Companies
  • Real Estate Companies
  • Potential Market Entrants

Time Period Captured in the Report:

  • Historical Period: 2015-2021
  • Forecast Period: 2021-2025F

Companies Covered:

  • Quick Service Restaurants:
    • McDonald’s
    • Burger King
    • Sbarro Pizzeria
    • KFC
    • Popeye’s
    • Simit Sarayi
    • Karafirin
    • Panista
    • Pasa Doner
    • Usta Donerci
  • Casual Dining Restaurants:
    • Big Chef’s
    • Midpoint
    • Happy Moon’s
    • Sazeli
    • Gunaydin
    • Cookshop
    • Mado
    • Emirgan Sutis
    • Ozsut
    • Kofteci Ramiz

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Fine Dining Restaurants:

    • Zuma
    • Paper Moon
    • Nusr-et
    • Da Mario
    • Nobu
    • Vogue
    • Spago
    • 360
    • Sunset Bar & Grill
    • Lacivert
  • Hotel based Restaurants:
    • 16 Roof, Swissotel
    • Mikla
    • Spago
    • Tugra
    • Shang Palace
    • Toro
    • Novikov
  • Shisha Lounges:
    • Huqqa
    • PS Lounga
    • Ajjna
    • Lulu
    • Ali Baba Nargile
    • Azure the Bosphorous
  • Middle Eastern Cuisine Restaurants:
    • Tahin
    • Hatay Medeniyetler Sofrası
    • Buuzecedi
    • Arada Beyrut Cafe
    • Al Hallab
    • Arada Endulus
    • Nomads
  • Nightclubs:
    • Sorite
    • 360
    • Klein
    • Ulus 29
    • Oligark
    • Masquarade
  • Coffee Shops:
    • Espresso Lab
    • Viyana Kahvesi
    • Petra
    • Kronotrop
    • Kahve Dunyasi
    • Cup of Joy
    • Coffee Department
    • Ministry of Coffee
    • Walter’s Coffee
    • Coffeetopia
  • Patisserie and Desert Parlours:
    • Vakko
    • Baylan
    • Mendel’s
    • Maia
    • Divan
    • Pelit
    • Asuman

Key Topics Covered in the Report

  • Socio-Demographic Outlook of Turkey
  • Economic Outlook of Turkey
  • Overview of F&B Industry in Turkey
  • Snapshot on Online Food Delivery Platforms in Turkey
  • Market Size of Restaurant Industry in Turkey
  • Socio-Demographic Outlook of Istanbul
  • Foreign Tourist Arrival in Istanbul
  • Major District Clusters in Istanbul
  • Market Size of Restaurant Industry in Istanbul
  • District Analysis of Istanbul in terms of Location, Ecosystem and Business Operations
  • Analysis of Categories of Restaurant in terms of Operating Parameters
  • Quick Service Restaurants in Istanbul
  • Analysis of Casual Dining Restaurants
  • Analysis of Fine Dining Restaurants
  • Analysis of Hotel Based Restaurants
  • Analysis of Shisha Lounges
  • Analysis of Cuisine Specific Restaurants
  • Analysis of Nightclubs
  • Analysis of Coffeeshops
  • Analysis of Patisserie and Desert Parlours
  • Business Environment in Turkey
  • Impact of COVID-19 on Restaurant Industry
  • Future Outlook of the Industry

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Ken Research

Ankur Gupta, Head Marketing & Communications

support@kenresearch.com

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