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Rise in Usage of Digital Learning Platforms to Derive the US Corporate Training Market: Ken Research

Corporate Training refers to a set of defined education activities dedicated to up-skilling your existing workforce. The main objective of this training is to fast-track the employee’s productivity, with a focus on the business objective. Corporate training includes a wide range of activities that are dedicated to the professional development of employees in all the organizations by enhancing their capability and technical and non-technical skill sets. The training programs comprise videos, tools, courses, certification, and other mixed learning selections that enable staff to learn and implement the new desired skills in a short time. The intensified competition in the corporate sector has pushed organizations into business diversification regionally and internationally, increasing the need for proper training and development of the workforce. Therefore, it presents a significant opportunity for training solution providers to expand their business by offering products and services related to corporate training. The global corporate training market in the US is driven by some of the key factors such as growing prominence towards workplace training, an increase in emphasis on flexible learning platforms, and increased emphasis on the personalization over the corporate training has supported the wide-scale use. Some of the key vendors gave focused on developing new product launches in order to expand their market presence and increase their revenue. The key organizations conducting training programs are GP Strategies Corp., John Wiley & Sons Inc., NIIT Ltd., Skillsoft Ltd., and Wilson Learning Worldwide Inc. are some of the major market participants.

Corporate training is an integral part of an organization’s discretionary budget with the primary objective of such training is to reduce both technical and non-technical capability gaps and grooming the eligible employees to let move up the company’s hierarchy. Based on type, the market is segmented into Internal (In-House) and External (Outsourcing, Contractual, etc). Based on function type, the market is segmented into technical courses and non-technical courses. Based on the method, the market is segmented into blended learning, online learning, and offline learning. In addition, based on end-user, the market is segmented into manufacturing, BFSI, IT, healthcare, and others), and method. Some of the key factors such as the increase in the adoption of video-based, simulation-based, and game-based elements in the technical learning courses have added a significant role in developing a significant market position. However, the high starting cost for implementation such as corporate training programs may impact the overall market.

The growing variety of learning requests at the workplace has compelled vendors in the corporate training market in the US to provide high flexibility over the learning platforms. The companies have increasingly encouraged mobility among the employees and enabling them to work from outside office or any suitable premises. Subsequently, the vendors providing the corporate training services in the US are increasingly focusing on such aspects of mobility, flexibility, and cross-device compatibility in terms of content delivery for the proposed training programs. Furthermore, vendors are also offering the digital learning platforms which enable the employers to access flexible multi-platform content deployment options and can be functioned either as stand-alone learning systems or integrated ones with the existing system.

 COVID-19 Impact:

Increase in cases of COVID-19 patients, global companies have now made standard procedures for conducting online webinars, conferences, and corporate training for their employees globally. Moreover, this may lead to a rise in online corporate training programs for employees, students, and other professionals.

Key Segments Covered: –

By End User Industry


IT and Telecom




By Training Services





Customer Support

By Delivery Mode

Classroom Training

Blended Training

Virtual Training

Online Training (No Instructor)

By Organizational Size

Large Companies (+1000 Employees)

Medium Companies (500-1000 Employees)

Small Companies (0-500 Employees)

By Designation




By Deployment



By Training Type



Companies Covered:

GP Strategies

Franklin Covey


Learning Tree International

Global Knowledge


Centre for Creative Leadership






Key Target Audience

Corporate Training Companies

Education Platforms

Corporate Training Aggregators

Corporate Organizations

Management Consultants

Corporate Trainers


Education Associations

Time Period Captured in the Report: –

Historical Period: 2014–2019

Forecast Period: 2020-2025

Key Topics Covered in the Report: –

US Corporate Training Market Revenue

US Corporate Training Market Analysis

Future of US Corporate Training Industry

US Corporate Training Market Growth Rate

US Corporate Training Market Forecast

US Employee Training Industry

Employee Skilling Industry in US

US Ed-Tech Market Growth

US Corporate E-Learning Industry

US Corporate Training End- User Industry

Training industry in the U.S

Corporate Training Companies in U.S

For More Information on the Research Report, refer to below links: –

Related Reports by Ken Research: –

Contact Us: –
Ken Research
Ankur Gupta, Head Marketing & Communications


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