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3 Key Insights on Competitive Landscape in the Global Fortified Wine Market: Ken Research

Regional Players Dominate the Market Holding ~55%, Despite the Presence of about ~150 Competitors Comprising a Number of Country-Niche Players, Regional Players, and, Global Players, finds a recent market study on the Global Fortified Wine Market by Ken Research.

 Fortified Wine is a wine that has been “fortified” with a distilled spirit, such as brandy. There are multiple different types of fortified wine available, but each has its own distinct characteristic that defines it. Madeira, Marsala, port, sherry, and vermouth are the most common fortified wines.

Ken Research shares 3 key insights on the competitive landscape of this dynamic market from its latest research study”

Regional Players Constitute ~55% of the Total Number of Competitors, While Country-Niche Players Hold ~35% Share in Terms of the Total Number of Players in the Market.

A comprehensive competitive analysis conducted during the Research Study found that the Global Fortified Wine market is highly competitive with ~150 players, including globally diversified players, regional players, and a large number of country-niche players with their niche fermentation process, including traditional method, charmat method, and artificial carbonation. Numerous winemakers are implementing internet of things (IoT) sensors in their vineyards to analyze data such as weather patterns, sun exposure, pH, nitrogen levels, soil conditions, and more in order to make real-time decisions, make quick adjustments, and identify long-term trends, allowing wineries to optimize quality from the vineyard to the bottle.

Global Fortified Wine Market

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Country-Niche Players’ and Organization’s Ongoing Efforts to New technological Developments are Prompting the Growth the of Wine Industry.

Detailed comparative analysis of key competitors available within the Research Study shows that numerous wine companies such as Bacardi Limited, Atsby Vermouth, Gancia, and more are highly focused on expanding their winery and distillery with new advanced technologies, such as Vineyard Scanners and Multi-Spectral and Thermal Infrared Cameras to ensure grapes are grown and harvested properly, and mechanical harvesters to process grapes morbidly. Furthermore, numerous companies and organizations are aggressively investing in advanced computation, data analytics, and increased R&D activities.

Increasing Government Initiatives, Strategies, and Investments in Wine Industry are supporting the Growth of Fortified Wines.

Previously, government-led investment and involvement in vineyard and winery operations were relatively limited worldwide, with the industry relying primarily on private funding. However, in recent years governments conceded that the structure needed to be changed. Several governments across countries have raised funds for the grape and wine industry to support and accelerate the agricultural industry.

Global Fortified Wine Industry

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  • For instance, in August 2022, the Canadian government announced a US$ 166 million investment in the wine industry to provide wineries with the tools they need to stay competitive in the industry in capitalizing on new opportunities.
  • In April 2022, The Australian Government announced the funding of US$ 1.81 million for the grape and wine sector through the Agricultural Trade and Market Access Cooperation (ATMAC) program.
  • In April 2021, the New South Wales (NSW) Government and the NSW Wine Industry Association signed a US$ 300,000 Memorandum of Understanding (MOU) to support winemakers in increasing exports and regional industry development, as well as encourage further advancement.

Key Topics Covered in the Report: –

Snapshot of the Global Fortified Wine Market

Industry Value Chain and Ecosystem Analysis

Market size and Segmentation of the Global Fortified Wine Market

Historic Growth of the Overall Global Fortified Wine Market and Segments

Competition Scenario of the Market and Key Developments of Competitors

Porter’s 5 Forces Analysis of the Global Fortified Wine Industry

Overview, Product Offerings, and Strengths & Weaknesses of Key Competitors

Covid-19 Impact on the Overall Global Fortified Wine Market

Future Market Forecast and Growth Rates of the Total Global Fortified Wine Market and by Segments

Market Size of Product Type, Distribution Channel, and Body Type Segments with Historical CAGR and Future Forecasts

Analysis of the Global Fortified Wine Market

Major Production/Supply and Consumption/Demand Hubs within Each Region

Major Country-wise Historic and Future Market Growth Rates of the Total Market and Segments

Overview of Notable Emerging Competitor Companies within Each Region

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Notable Key Players Mentioned in the Report: –

E & J. Gallo Winery

Constellation Brands, Inc.

Treasury Wine Estates

Trinchero Family Estates

Deutsch Family Wine & Spirits

The Wine Group

Precept Wine, LLC


Sogevinus Fine Wines

Taylor’s Port

Notable Emerging Companies Mentioned in the Report

Bacardi Limited

McWilliam’s Wines

Rhys & Rylee LLC

Campari-Milano N.V.

F.LLI Gancia & C. SpA Canelli

Anchor Brewing

Imbue Curls US.

Emilio Lustau S.A.

Key Target Audience – Organizations and Entities Who Can Benefit by Subscribing This Report

Feedstock Suppliers (Wine Grapes)

Supplier of Chemical Additives

Wine Branding and Marketing Companies

Wine Producing Companies

Vineyard Management Companies

National Wine Trade Federation

Wine International Association (WIA)

World Wine Trade Group

Specialty Wine Retailers Association (SWRA)

National Association of Wine Retailers

Wine Trade Association

American Association of Wine Economists

American Wine Society

Suppliers of Packaging Materials (Suppliers of Bottles, Corks)

Food Regulatory Authorities

Alcoholic Beverages Regulatory Authorities

Government Ministries and Departments of Alcoholic Beverages

Investment Banks and PE Firms Focused on Alcoholic Beverages Industry

Potential Entrants into Alcoholic Beverages Industry

Period Captured in the Report: –

Historical Period: 2017-2021

Forecast Period: 2022E-2028F

For More Information on the Research Report, Click on the Below Link: – 

Global Fortified Wine Market Analysis

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Ken Research


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