What Is The Size Of Global Automotive Head-Up Display Industry?
Global Automotive Head-Up Display market is growing at a CAGR of ~% in 2017-2022 and is expected to reach ~USD 4 Bn by 2028.
The Automotive Head-Up Display Market is largely driven by growing demand for connected vehicles and increased adoption of advanced safety features, the growing demand for luxury vehicles across the globe, the surge in focus on improving the in-vehicle experience, and the availability of cutting-edge technologies helping produce head-up displays at low cost.
According to estimates published in Forbes in 2021, the global sales of connected vehicles were expected to cross the mark of 76 million units within the next two years. The estimates implied that around 70% of new light-duty cars and trucks shipped worldwide would have embedded connectivity.
Growth in the number of connected vehicles would also mean a growth in diverse advanced technology features, including head-up displays.
Automotive HUDs are known for presenting crucial traffic information and data to the driver and with the growth in the sales of connected vehicles, data traffic is expected to exceed 1,000 times the present volume. The in-vehicle experience of these connected vehicles is expected to become more immersive in nature, and automotive HUDs are expected to play a big role in that.
Furthermore, Automotive HUDs are a vital component of any luxury vehicle and any growth in the luxury cars segment would reflect positively on the automotive HUD market. The sales of luxury cars have also witnessed promising growth in large economies like China.
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Global Automotive Head-Up Display Market By Technology
The Global Automotive Head-Up Display market is segmented by Technology into Conventional HUD and Augmented Reality HUD.
Technology-wise, the conventional HUD segment occupied the largest share of the market in 2022.
The low installation cost of the conventional HUD system helps it augment its leadership over augmented reality HUD. Apart from ensuring safety to the passengers and the vehicles, conventional HUDs offer a more transparent view of the surroundings, enhancing their value to automotive manufacturers.
The augmented reality HUDs, on the other hand, are known for their capabilities to efficiently showcase pedestrian warnings and blind spots to the vehicle driver. They also prove effective with their night vision features and provide better information about road signals, speed limits, and navigation. AR-based HUDs can seamlessly leverage data obtained from multiple sources, including Wi-Fi, cameras, maps, sensors, and GPS.
Global Automotive Head-Up Display Market By Product
The Global Automotive Head-Up Display market is segmented by Product type into Combiner HUD and Windshield HUD.
Product-wise, windshield HUDs occupied the larger chunk of the market in 2022.
The dominance of windshield HUDs in the market is because of their prevalence in passenger cars. The primary purpose of a windshield HUD in a passenger car is to project light onto the interior of the car’s windshield. It helps the driver to see critical information relating to the vehicle and its surrounding environment. Manufacturers take special care to match the windshield curvature with the projection system so that the display is optimized for the driver.
A combiner HUD, on the other hand, helps customize information, adjust the brightness, optimize the power consumption, and make the space occupied more compactable.
Global Automotive Head-Up Display Market By Dimension Type
The Global Automotive Head-Up Display market is segmented by Dimension type into 2-D HUD and 3-D HUD.
Dimension-wise, 2-D HUDs occupied the larger chunk of the market in 2022.
The traditional two-dimensional (2D) HUDs exhibit the information keeping a certain distance away from the driver. The driver needs to assess the projection along the optical axis at a certain point. On the other hand, a three-dimensional display projection occurs exactly in front of the driver.
Although two-dimensional HUDs occupy the larger share of the market, 3-D HUDs are one-step ahead of their 2-D counterparts. In 2-D HUDs, there are chances of a mismatch in the projection when the driver moves his/her head from the usual position. In 3-D HUDs, there are no chances of such a mismatch.
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Global Automotive Head-Up Display Market By Vehicle
The Global Automotive Head-Up Display market is segmented by Vehicle type into Passenger Vehicles and Commercial Vehicles.
In 2022, passenger cars accounted for the larger share of the market.
The presence of passenger cars on roads worldwide is significantly higher than commercial vehicles like LCVs or trucks. Higher availability makes it a natural leader in the market. According to the latest numbers made available by the International Organization of Motor Vehicle Manufacturers, nearly 75% of all motor vehicle production in the world belongs to the passenger car segment.
Technological innovations in making HUDs more OEM-friendly will continue to drive growth in the passenger cars segment as advanced HUDs with AR functions are expected to become a standard passenger car feature.
Key Topics Covered in the Report
- Snapshot of the Global Automotive Head-Up Display (HUD) Market
- Industry Value Chain and Ecosystem Analysis
- Market size and Segmentation of the Global Automotive
- Historic Growth of the Overall Global Automotive Head-Up Display (HUD) Market and Segments
- Competition Scenario of the Market and Key Developments of Competitors
- Porter’s 5 Forces Analysis of the Global Automotive Head-Up Display (HUD) Industry
- Overview, Product Offerings, and Strengths & Weaknesses of Key Competitors
- COVID-19 Impact on the Overall Global Automotive Head-Up Display (HUD) Market
- Future Market Forecast and Growth Rates of the Total Global Automotive Head-Up Display (HUD) Market and by Segments
- Market Size of Application Segments with Historical CAGR and Future Forecasts
- Analysis of the Global Automotive Head-Up Display (HUD) Market
- Major Production/Supply and Consumption/Demand Hubs within Each Region
- Major Country-wise Historic and Future Market Growth Rates of the Total Market and Segments
- Overview of Notable Emerging Competitor Companies within Each Region
Notable Key Players Mentioned in the Report
- Robert Bosch GmbH
- Continental AG
- Denso Corporation
- Visteon Corporation
- Nippon Seiki Co., Ltd.
- Panasonic
- Pioneer Corporation
- Yazaki Corporation
- Garmin
- LG Display
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Notable Emerging Companies Mentioned in the Report
- EyeLighhts SAS
- CY Vision
- Raythink Technology Co., Ltd.
- Envisics
- Futurus
Key Target Audience – Organizations and Entities Who Can Benefit by Subscribing This Report
- Automotive Head-Up Display (HUD) and Component Manufacturers
- Components Suppliers for Automotive HUD Systems
- Automotive Manufacturers
- Mobility-tech startups
- Potential Entrants into Automotive Electronics
- PE and VC Firms focused on Automotive Electronics Segment
- Communications and IT Hardware Companies targeting Automotive Industry
- Manufacturers of Automotive infotainment systems
- Automobile Original Equipment Manufacturers (OEMs)
- Distributors, Suppliers, and Channel Partners of Automotive Electronics
- Mobility-Tech/ Travel/ Transport Industry Investors/ VC Funds
- Government Ministries and Departments of Transportation Industry
- Vehicle Safety Authorities/ Research Organizations
- Emerging and Startup Companies in Automotive infotainment systems
- Automotive Market research and consulting firms
- Organizations, forums, and alliances related to automotive infotainment
- Associations, organizations, forums and alliances related to automotive infotainment systems
- Government bodies such as regulating authorities and policy makers
Time Period Captured in the Report
- Historical Period: 2017-2021
- Forecast Period: 2022E-2028F
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